Style Union, launched in 2022, is a brand focused on providing trendy styles for men, women, and children across India. After opening 40 stores within its very first year, Style Union has plans to open 200+ more by 2025. With growth plans this aggressive, Style Union needed a reliable merchandising solutions partner from the very start.
Style Union chose Nextail as their key growth partner from day one, enabling them to take a centrally-led and automated approach to core merchandising decisions, which led to results such as:
- Inventory turnover ratio of 4: 2x faster than the industry standard
- ~30% less stock held at stores vs. peers, thanks to 13 week store stock cover while maintaining out-of-stock rates at a minimum of 2%
- 5.5k additional units sold at full price in 4 months after Store Transfer go-live
