Why we’re passionate about transforming core merchandising operations in fashion retail
Our approach
By connecting assortment planning, buy and inventory decisions to demand at the most granular level and across all points of sale, Nextail dramatically reduces overbuys, overstocks and markdowns, all while improving working capital and promoting sustainable, long-term operations.
Nextail harnesses the power of AI and advanced algorithms to drive faster decision cycles and automate complex merchandising processes. This enables fashion retailers to respond swiftly, confidently and at scale to changing market dynamics, even as they grow. And while each Nextail solution is powerful on its own, they’re even better together.
Fashion brands and retailers that choose Nextail tap into years of cumulative industry experience and expertise. Together, we can make the fashion retail world a better, more sustainable place through merchandise planning and operations that are continuously aligned to demand.
What drives us
Passion
We love solving complex issues through technology. We have fun working together and happily go the extra mile to achieve our goals.
Innovation
We challenge the status quo, disrupting retail by combining the latest technology with creativity and fast-forwarding into the future.
Impact
We make the retail world a better place, by providing intelligent solutions that enable retailers to quickly react to customer needs.
Nextail leadership
Where our values come to life
Joaquin Villalba
Founder & Co-CEO
“My singular passion has always been finding innovative ways to enhance operational excellence in the dynamic world of fashion retail. It’s this relentless curiosity and commitment to improvement that drove me to create Nextail, where we continue to push the boundaries of what’s possible through data and technology.”
Read moreJuan Avedillo
Co-CEO
“Innovation is the heartbeat of transformation. It’s not just about embracing change; it’s about driving it. We’re relentless in testing new technologies and approaches that solve real fashion challenges. That’s why many of our R&D team members come from fashion retail backgrounds – we’re dedicated to making innovation meaningful and practical.”
Read moreCeleste Carballo
Head of People & Culture
“My mission is to empower our team to drive industry transformation that has true impact. Together, we’re not just shaping our organization but also the future of the industry through collaboration, and excellence. With one in three team members having a background in fashion retail, we actively seek individuals who share a deep passion for fashion and a strong drive to make a lasting impact.”
Read moreOur journey so far
We’ve come a long way in a short time, and we’ve got big plans for the future.
2014 – Nextail is founded
With humble beginnings, Nextail completed an early round with family and friends.
2016 – International expansion
Nextail begins to expand its operations and customer base internationally.
2017 – Awarded “Best Start-up”
Nextail won the ‘Best team’ and ‘Best start-up’ awards at South Summit.
2020 – Named “Technology Pioneer”
The World Economic Forum named Nextail “Technology Pioneer” for contributions to responsible consumption models for the benefit of business and society.
2022 – Platform expansion & scale
The Nextail platform grew in capabilities and scope, introducing the first pre-season solutions and joining forces with Snowflake, the world’s leading data cloud platform, to boost data processing power.
2023 – RTIH Innovation Award winners
Nextail and Flying Tiger Copenhagen were co-awarded “Best retailer – Retail tech supplier” at the 2023 Retail Technology Innovation Hub’s Innovation Awards.
2024 – RETHINK Retail TOP AI Leaders
Joaquín Villalba, Founder of Nextail, named one of the 2024 Top AI Leaders in Retail by RETHINK Retail, highlights leaders across 10 categories driving AI innovation.
Industries we serve
From sandals to luxury gowns, and technical gear to rings, learn how Nextail can empower your brand with agile retail.