• The Valencian fashion brand is scaling core inventory operations ahead of planned retail growth over the next 3 years

• Nextail will empower THE-ARE to focus on the future while ensuring a return on their inventory investment throughout the season

MADRID – Nextail, the AI-driven merchandise execution platform for fashion, today announces a new partnership with THE‑ARE, the Valencia‑born women’s fashion brand renowned for its local, sustainable production. Under this collaboration, THE‑ARE will deploy Nextail’s cutting‑edge replenishment and end-of-season rebalancing in order to elevate sell-through rates and support the brand’s ambitious expansion plan of growing from 30 points of sale today to 50 in the next three years.

THE‑ARE, founded in 2013 and known for its artisanal Spanish‑made garments, operates 30 physical locations across Spain and a thriving global e‑commerce channel. In 2025, the company inaugurated its flagship store in Barcelona, entering a new phase of operational sophistication.

By integrating Nextail, THE-ARE will transform their inventory ecosystem in order to focus on the future: automating stock replenishment for seasonal peaks and collection launches, cutting manual work in half, and gaining the visibility they need to keep stock moving and margins healthy. The partnership is set to minimize stock‑outs and overstocks across all store channels, enable scalable operations for growth, and drive strategic, data-driven efficiency. 

“Our focus has always been on creating beautiful, soulful garments—and now, with Nextail powering our inventory strategies, we can back that up with precise, real‑time support for every store and customer touchpoint. It’s the perfect enabler for sustainable growth,” said Israel Yuste, CEO of THE-ARE.

“THE‑ARE represents the kind of values‑driven retailer we love partnering with,” said Carlos Miragall, CEO of Nextail. “With our fashion-focused platform, they can boost their sell‑through, preserve margins, and empower rapid expansion while honoring their local‑made ethos.”

About THE‑ARE

Founded in 2013 in Valencia, THE‑ARE celebrates women through mindful, Spanish‑made fashion. With 30 stores across Spain, a successful e‑commerce channel, and a flagship in Barcelona, the brand is committed to sustainable practices, thoughtful design, and craftsmanship. Learn more at www.the-are.com.