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AI in Fashion Merchandising: Bringing the Fun Back to Retail Teams | Paul Sprackling
Paul Sprackling on how AI and Merchandising software can free up time for fashion retail teams and why data, vendor
Continuous merchandise planning & execution for
Perfectly align product availability with high-value customer intent to cater to the needs of your loyal clientele and safeguard your brand image.
Ensure availability of the perfect styles and sizes for discerning customers across all channels and points of sale through automated replenishment.
Rebalance limited items at the end of the season to prevent costly missed sales opportunities of luxury items.
Customers expect the full attention of your staff. Automate time-consuming manual tasks and put your talent to better use.
Automatically consider the sales uplift generated by luxury events based on previous years’ demand to ensure appropriate replenishment in advance.
Jewelry and accessories retailers need to manage pieces and collections precisely and move with changes in demand at speed and scale.
Nextail accurately forecasts demand for products with limited sales history and sporadic patterns, leveraging data from comparable items from the past or present, and product attributes like cut, color and fabric.
Incorporate an intelligent holdback strategy at the beginning of the season, allocating enough units to meet demand while keeping more units available in your warehouse so they can be dynamically replenished according to ongoing demand patterns later.
Perfect each store display by setting visual merchandising parameters, such as minimum display rules, by SKU-store combination, the percentage of each size available in each store, and even block certain items from reaching specific stores. Nextail recommendations will respect each one.
In luxury, the presence of the right products in the right location at the right time is an absolute necessity. Ensure that luxury items are meticulously positioned where discerning luxury clientele expect to find them, and rebalance inventory to continue meet customer demand.
“Looking at like-for-like data, within two months, we saw double-digit growth across the Nextail Stores.”
– Daniel Jenkins, Merchandise Manager, D2C & Ecommerce, Hackett London
“It was imperative that our backroom processes were as robust as possible but also offered great agility because delivering a perfect customer experience is only as good as the operations that support it. This is why we selected Nextail. Offering more than best-in-class merchandise planning, they also provide the synergies between the high-efficiency world of fast fashion and the curated world of luxury that we need the most.”
– Silvia Zunino, Head of Merchandising at Valextra
Paul Sprackling on how AI and Merchandising software can free up time for fashion retail teams and why data, vendor
Agile merchandising is redefining how fashion retailers manage inventory in-season. Learn what it means and how it works.
Let our experts show you how Nextail can help your organization to sell more with less stock.
