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AI in Fashion Merchandising: Bringing the Fun Back to Retail Teams | Paul Sprackling
Paul Sprackling on how AI and Merchandising software can free up time for fashion retail teams and why data, vendor
Continuous merchandise planning & execution for
Nextail empowers lingerie and swimwear retailers to tackle the distinct inventory challenges related to size variations, seasonal demand fluctuations, and precise point of sale placements, enabling them to continuously align merchandise planning and execution decisions with customer demand.
Automatically forecast and detect sales uplift generated by major events such as Valentine’s day, replenishing enough items to capture sales opportunities without overstocking.
Make sure the right styles, sizes, fits and sets are available across your channels and points of sale through hyper-local demand forecasting and size curve analysis.
Determine the ideal packing format to reduce logistical costs related to picking and handling by sending sets of single-size packs or multi-size pre-packs.
Lingerie and swimwear retailers need to manage complex items and sets with agility and precision to align inventory decisions with ongoing demand.
Create holistic, omnichannel baseline assortment plans that align your goals with real demand. Teams can then refine, recalculate, and iterate in a digital workspace until they have the perfect assortment for each channel.
Nextail takes advantage of every last sales opportunity by automatically determining how to best rebalance end-of-season inventory and moving them to the points of sale where they have the highest likelihood of achieving full-price sales.
Nextail simplifies the management of items that span multiple seasons or years by enabling you to link items that differ by SKU but are otherwise identical. This makes it possible to aggregate their demand history under a single reference for more efficient, long-term management.
Perfect each store display by setting visual merchandising parameters such as minimum display rules by SKU-store combination, the percentage of each size available in each store, and even block certain items from reaching specific stores. Nextail recommendations will respect each one.
“With the right products at the right places and right times, Nextail is empowering us to carry less inventory in stores which means we don’t need to overcompensate by producing more product than necessary. That’s the difference between letting AI and data guide our allocation and replenishment instead of gut feeling.”
– Hanna Gerhardsson, Gina Tricot Chief Allocator
“At River Island, we saw the opportunity to future-proof our core merchandising processes in a way that fits with the overall transformation we’ve made across the business. We were eager to partner with Nextail to use data in a way we never had before, helping us to become more agile in our decision-making in order to benefit our customers.”
– Susanne Robbins, Supply Chain Director
Paul Sprackling on how AI and Merchandising software can free up time for fashion retail teams and why data, vendor
Agile merchandising is redefining how fashion retailers manage inventory in-season. Learn what it means and how it works.
Greek brand Funky Buddha taps Nextail’s AI platform to automate in-season inventory decisions, improve sell-through, and scale sustainably.
Let our experts show you how Nextail can help your organization to sell more with less stock.
