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Resources

New professional roles in retail: Finding and creating th...

On November 6th, we held another edition of Nextail Live, our first one in Barcelona. The focus of the event was the ...

Part 3: The new role of the store in the customer experience

A new reality requires new stores Five years ago, there was a surge of D2C brands and retailers attempting to up thei...

Part 2: From multi-channel to omnichannel – A fluid path...

Omnichannel now and then Five years ago, offline and online channels were seen as two different customer journeys, th...

Part 1: How D2C strategies get retailers and customers to...

D2C now and then In Part 1 of this series on customer centricity, we look at the state of D2C and traditional retaile...

Series | True customer centricity in retail: How far we’v...

A before and after series (2014-2019) Five years. Half a decade. Not a lot of time, not a little either. In an indust...

Advanced retail tech picks up where WSSI leaves off

How today’s retailers can overcome the limitations of legacy merchandising Today’s merchandisers need more. They’re f...

Brands race to meet customer needs with AI

Nike’s acquisition of Celect and “data-forwardness” in retail The Nike acquisition of Celect pays testament to how st...

2019 mid-year retail report

2019 mid-year retail report A Nextail summer reading list Whether you’re on a beach somewhere or still enjoying that ...

River Island hasn’t seen the future of retail

— it's built it.

3 reasons retailers can be optimistic on Amazon Prime Day

3 reasons retailers can be optimistic on Amazon Prime Day The sales event can work in everyone’s favor Click, click, ...

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