Resources
Top 5 articles for understanding the key takeaways of 2020
These were most-read articles of the year! 2020 is coming to an end. What a year it was. And perhaps depending on wha...
Fashion retail after COVID-19
While recovery in each region will depend on many factors and is unlikely to mirror any one case, we can look to cris...
The #NRF2020 Vision takeaways you need
The human and the machine Like every January, NRF’s retail “Big Show” brought tens of thousands of industry members t...
New professional roles in retail: Finding and creating th...
On November 6th, we held another edition of Nextail Live, our first one in Barcelona. The focus of the event was the ...
Part 3: The new role of the store in the customer experience
A new reality requires new stores Five years ago, there was a surge of D2C brands and retailers attempting to up thei...
Part 2: From multi-channel to omnichannel – A fluid path...
Omnichannel now and then Five years ago, offline and online channels were seen as two different customer journeys, th...
Part 1: How D2C strategies get retailers and customers to...
D2C now and then In Part 1 of this series on customer centricity, we look at the state of D2C and traditional retaile...
Series | True customer centricity in retail: How far we’v...
A before and after series (2014-2019) Five years. Half a decade. Not a lot of time, not a little either. In an indust...
