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The end of free returns: One step closer to sustainabilit...

By Martina Maria Vernazza Newton,  Nextail Sustainability & Impact Intern A measure with mixed reviews Recently, seve...

NRF 2022: What you missed at Retail’s Big Show

The show must go on It seems like just yesterday that Nextail was at NRF 2020, on the brink of what was anticipated t...

Top 5 articles for understanding the key takeaways of 2020

These were most-read articles of the year! 2020 is coming to an end. What a year it was. And perhaps depending on wha...

Fashion retail after COVID-19

While recovery in each region will depend on many factors and is unlikely to mirror any one case, we can look to cris...

The #NRF2020 Vision takeaways you need

The human and the machine Like every January, NRF’s retail “Big Show” brought tens of thousands of industry members t...

New professional roles in retail: Finding and creating th...

On November 6th, we held another edition of Nextail Live, our first one in Barcelona. The focus of the event was the ...

Part 3: The new role of the store in the customer experience

A new reality requires new stores Five years ago, there was a surge of D2C brands and retailers attempting to up thei...

Part 2: From multi-channel to omnichannel – A fluid path...

Omnichannel now and then Five years ago, offline and online channels were seen as two different customer journeys, th...

Part 1: How D2C strategies get retailers and customers to...

D2C now and then In Part 1 of this series on customer centricity, we look at the state of D2C and traditional retaile...

Series | True customer centricity in retail: How far we’v...

A before and after series (2014-2019) Five years. Half a decade. Not a lot of time, not a little either. In an indust...